marketing collateral management

Avoid the Desktop Storage Closet: Using MAM for Brand Consistency

Avoid the Desktop Storage Closet: Using MAM for Brand Consistency https://marcom.com/wp-content/uploads/2020/01/Marketing-Mike-2.jpg 780 460 MarcomCentral MarcomCentral https://secure.gravatar.com/avatar/3d314d33e0f38c107ce720049055970d?s=96&d=mm&r=g February 20, 2020 February 20, 2020

By: MarcomCentral

February 20, 2020

We’re back with Marketing Mike, a mid-level marketing and media specialist at Adaptive Media, a global health and wellness firm. As projects begin to ramp up, the production of various…

Best Practices for Marketing Collateral Management

Best Practices for Marketing Collateral Management https://marcom.com/wp-content/uploads/2020/02/StockSnap_4T6SJTFJ38_780x460-2.jpg 780 460 MarcomCentral MarcomCentral https://secure.gravatar.com/avatar/3d314d33e0f38c107ce720049055970d?s=96&d=mm&r=g February 12, 2020 February 11, 2020

By: MarcomCentral

February 12, 2020

From e-books to infographics to printed brochures, today’s businesses are constantly creating a wealth of assets and marketing collateral to support their branding and creative efforts. Why? Let’s think about…