Training

Steps to Increase Adoption of your Brand Center
Steps to Increase Adoption of your Brand Center 780 460 Leslie Pinkerton

So, you’ve taken on the challenge of unifying your brand across the organization. Congratulations! That’s a tall order, but one that is part of a strong brand management strategy. If…

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Greater Than the Sum of Its Parts: What Local Affiliates Need to Thrive
Greater Than the Sum of Its Parts: What Local Affiliates Need to Thrive 780 460 Leslie Pinkerton

Aristotle said, “The whole is greater than the sum of its parts.” This famous quote about synergy and teamwork applies to musicians coming together to form works of art, or…

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