Good brand compliance involves ensuring complete control of your corporate brand across every level of your organization. And nowhere is your brand more visible than in your marketing communications.
Governing marketing communication compliance with a MarcomCentral asset portal helps to eliminate rogue marketing by employees, field teams, or distributors who may opt to customize marcom materials on the fly when they can’t easily or quickly access approved versions.
With MarcomCentral, your marcom assets can be easily customized and produced while still maintaining full compliance of any content rules or logic that your marketing group establishes. Users can upload and share approved, on-brand assets with internal and/or external teams. Access to assets is permission-based, so users only see what’s appropriate for their unique use. Assets can be customized, however, dynamic content choices ensure they’re always 100% compliant.