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Healthcare & Pharmaceutical

Localize Marketing Pieces

Localize Marketing Pieces

On-demand access to branded and customizable templates enables field reps to leverage their local market knowledge so they can create the hyper-local marketing pieces they need.

Enforce Brand Compliance

Enforce Brand Compliance

Ensure your messaging is always on-brand with a web-based portal that houses approved imagery and specific content guidelines your marketing and compliance departments approve.

House Assets in One Location

House Assets in One Location

By housing up-to-date collateral within your organization’s personalized marketing resource center, field reps spend less time searching for branded assets and more time building customer relationships.

With MarcomCentral’s brand asset management solution, pharmaceutical and healthcare organizations can create greater customer engagement by producing more relevant marketing content. Enhance your marketing strategy and connect field reps with approved marketing assets anywhere, anytime.

Related Resources

See how other pharmaceutical and healthcare marketing departments have had success with their MarcomCentral implementation:

Coolsculpting by Zeltiq Testimonial

This large medical technology company needed an easy platform that their physicians, staff, and marketing vendors could use to access customizable, corporate-approved marketing pieces. See how MarcomCentral’s online marketing portal helped enhance their overall healthcare marketing strategy by giving their 4900+ users the ability to localize assets so they can stand out against the competition.

Merz Testimonial

Merz, a pharmaceutical company, implemented MarcomCentral in order to house their products and messaging in one central location. Their users and customers are now able to access and download compliance approved marketing materials in their company branded online product portfolio, helping the marketing department focus on campaign management and regulatory changes.

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