A marketing asset portal is a web platform managed by the corporate marketing group that houses approved marketing materials for others to use. Marketing/Sales assets can include everything from presentations and brochures, to email campaigns and promotional items. Many of these assets can be customized based on content rules and logic that the corporate marketing group establishes. People who typically access the assets include employees, distributors and channel partners.
The portal keeps teams across your organization on-brand, on-budget and on-time. A single global portal can minimize redundant applications and reduce maintenance. The portal can be configured to match the corporate brand and asset structure while user permissions determine access rights, asset customization capabilities, and more.