Create a One-Stop Shop for Sales
Cox Business’ marketing department serves over 1100 reps that cover 3 different product lines. Beth Nix, Sales Enablement Marketing Manager at Cox, shares how they created a one-stop shop for their field teams to access everything from the company calendar to customizable marketing materials.
Key Takeaways:
- Create a one-stop shop for your field teams
- Develop a resource center
- Integrate into your current tech stack
Beth Nix
Marketing Manager, Cox Business