Brand Portal Health Assessment
Diagnose the Health of your Brand Portal
Leverage our years of experience to create a Portal Health Assessment with recommendations on achieving maximum brand value, user engagement, and sales enablement.
MarcomCentral
A Brand Portal Audit with Actionable Outcomes
We’ll work with you to assess your current Portal Environment, checking against best practices and identifying opportunities. We’ll also do interviews with stakeholders and bring our findings together into a report called The Portal Health Assessment.
Environmental Review
Baseline your current brand portal against best practices with similar high-performing use cases
Review current state of the portal to identify gaps and areas of opportunity that would help to drive further adoption, engagement and a best-in-class user experience
Assemble an action plan that outlines clear recommendations prioritized by highest level of impact for your organization
MarcomCentral
A workshop to take your portal to the next level.
Interviews
Conduct interviews with all current stakeholders including portal administrators
Portal Analysis
Analyze brand portal use case, deployment and check functionality of integrations and web services
Create Recommendations
Based on current-state issues, provide best practice recommendations for resolution and identify hotspots of activity
Generate Report
Combine findings and recommendations to generate the Portal Health Assessment
What can you expect when the Health Assessment is completed?
When the Health Assessment is delivered to you upon completion you can expect the following insights.
Anonymized Data From Interviews
All the data collected from the interviewed team members, anonymized to encourage freedom and transparency
Analysis
Strengths and opportunities baselined using high-performing portal best practices
Recommendations
A prioritized roadmap of process improvements that can be actioned in order by effort and priority to meet strategic objectives
Review Presentation
Critical to the success of conducting the assessment, the presentation fosters a Q&A session, dialogue about what we think is critical for next steps and how to drive adoption.
