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May 16, 2023
Marketing vs. Advertising: Differences and Similarities
People often use the terms “marketing” and “advertising” interchangeably. While their meanings are similar, specific characteristics distinguish marketing vs. advertising.…
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May 05, 2023
Healthcare Marketing Automation: The Role and Tips for Successful Implementation
When you think of marketing automation, your first thoughts probably turn to e-commerce. After all, most e-commerce companies use a…
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April 28, 2023
Developing an Effective Growth Marketing Strategy
In the ever-evolving marketing world, it’s common to hear about new advertising strategies — technology is constantly changing, and marketers…
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