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MarcomPortal Distributed MarketingIf you’d like to streamline company communication, solidify your brand imaging, and control online content, it’s time to add digital asset management to your business toolbox. A DAM solution allows you to store all types of digital assets in one location, so fellow team members and employees can access what they need precisely when they need it.
Due to the fast-paced nature of social media platforms, marketing materials, and e-commerce products, digital assets are constantly evolving and adapting into new entities. Thankfully, the vast majority of these digital files can be stored and organized within a DAM.
But given the numerous assets available, there are tried-and-true digital assets that are here for the long haul. These assets have proven their worth in marketing and should have a place in your DAM.
Essentially, what goes in a DAM software depends on each company’s needs. It’s important to have a team that is responsible for the preservation and management of the content that lives in a DAM. A company DAM helps departments and teams connect on all digital collateral, and creates a one-stop-source for all databases. Schedule a demo today to learn more about how your company can use a DAM software for your marketing, projects, and more.
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