In The News

Retailers Should Embrace Brand Asset Organization for Marketing Success
Retailers Should Embrace Brand Asset Organization for Marketing Success 780 460 MarcomCentral

By: Total Retail Magazine Date: June 26, 2020 “The peak holiday retail sales period is make-or-break for most retailers. This year more than ever before, the 2020 holiday season will…

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MarcomCentral Appoints New Vice President of Sales, Leonard DiMiceli, As DAM Provider Enters Next Phase of Growth and Innovation
MarcomCentral Appoints New Vice President of Sales, Leonard DiMiceli, As DAM Provider Enters Next Phase of Growth and Innovation 780 460 MarcomCentral

By: NewsBreak and Mar Tech Series Date: June 9, 2020 Leading digital asset management company announces new addition to leadership team MarcomCentral, an industry-leading, cloud-based digital asset management (DAM) company,…

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The Importance Of Marketing Localization During Times Of Disruption
The Importance Of Marketing Localization During Times Of Disruption 780 460 MarcomCentral

By: Byung Choi for StreetFight and Newsbreak Date: June 3, 2020 “As the world continues to grapple with the Covid-19 pandemic, it is more important than ever for retailers to…

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Balancing Communications Efforts With Speed And Sensitivity During A Crisis
Balancing Communications Efforts With Speed And Sensitivity During A Crisis 780 460 MarcomCentral

By: Forbes featuring Byung Choi Date: May 14, 2020 “Like the rest of the world, I’m struggling to make sense of the widespread impact of COVID-19. In addition to the…

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Forbes Business Council: Keep Your Remote Workforce Safe From Hackers With These 14 Tips
Forbes Business Council: Keep Your Remote Workforce Safe From Hackers With These 14 Tips 780 460 MarcomCentral

By: Forbes featuring Byung Choi Date: May 11, 2020 “Online security can be tricky for a business, especially when the team is working from home. With 42% of Americans working…

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Forbes Business Council: Running A Beta Test? 16 Ways To Get The Feedback You Need
Forbes Business Council: Running A Beta Test? 16 Ways To Get The Feedback You Need 780 460 MarcomCentral

By: Forbes featuring Byung Choi “Beta testing your software, service or new product is essential to its success. The feedback you receive helps you understand what works, what doesn’t and,…

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How To Cultivate A Strong Company Culture When Working Remotely
How To Cultivate A Strong Company Culture When Working Remotely 780 460 MarcomCentral

By: Byung Choi for Forbes “Strong company culture is vital in any workplace. But what do you do when your team doesn’t work from one main office space (or in…

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Forbes Business Council: 13 Essential Questions To Ask When Interviewing Candidates For A Leadership Role
Forbes Business Council: 13 Essential Questions To Ask When Interviewing Candidates For A Leadership Role 780 460 MarcomCentral

By: Forbes featuring Byung Choi “An interview is a great opportunity to get to know a candidate, so you want to make sure you ask the right questions. This is…

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Forbes Business Council: 13 Telltale Signs It’s Time To Pull The Plug On Your Marketing Campaign
Forbes Business Council: 13 Telltale Signs It’s Time To Pull The Plug On Your Marketing Campaign 780 460 MarcomCentral

By: Forbes featuring Byung Choi “When implementing a marketing campaign, you’ll need to monitor its efficacy. It can be difficult to know when it’s time to stop a campaign early,…

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Forbes Business Council: Ways To Help Your Remote Staff Feel Connected To Your Company Culture
Forbes Business Council: Ways To Help Your Remote Staff Feel Connected To Your Company Culture 780 460 MarcomCentral

By: Forbes featuring Byung Choi “Remote work is extremely common today across many industries. Many companies have at least some, if not all, employees regularly working from home at least…

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